One obvious way to increase traffic is to improve your search engine rankings, which can be accomplished through a variety of methods. SEO/SEM firms specialize in doing this, and so if you are unfamiliar with how to do it on your own, consider hiring one of these firms to help you.

Consider this a “teaser” – and ask for permission to send more materials, and perhaps a weekly or monthly newsletter and subsequent followup. You can program your auto-responder to send information every 14 days for example, and create good quality content, and submit to your list for the next 6 months.

Use other people’s network. Popular information products are found on Clickbank.com. You can create the same, and use people to refer business to you, while giving them a cut. Affiliate marketing is a great business, generating millions of dollars each day, and if you have a particular niche where people are hungry for information, and you can separate yourself with quality content, you’ll have an edge. Traffic can really take off.

Many companies and websites find success with the use of affiliate programs, which allow people to sign up as an affiliate on your website, promoting your product from their own site, and vice versa, and splitting the commission from any sales. You can opt to sign up with an affiliate program site, or set up your own affiliate system, which is cheaper but takes more time to manage. Remember, the higher the commission that you offer, the more incentive others will have to become affiliates.

Create a website that people, including yourself, would want to visit. Does this seem like a no brainer, if so, consider how many websites you have visited recently that you do not plan on visiting again. What was it about them that made you feel this way. Was it poor design, poor navigation, a complicated shopping cart system, massive on page errors. Whatever it was, take this opportunity to learn from others mistakes and make sure that your website is clean, easy to navigate, and is frequently updated with fresh content, links, and features.